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Effect of Developed Story on Mobile Gamers' Motivation
Umeå University, Faculty of Social Sciences, Department of Psychology.
Umeå University, Faculty of Social Sciences, Department of Psychology.
2018 (English)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

Only a decade ago, research was limited regarding enjoyment and player motivation in digital games. The aim of this study was to investigate the effect of a developed story in a mobilepuzzle game. The main research question was if a developed story can affect the motivation to play a mobile puzzle game, and the secondary question was if a developed story can affect players’ overall impression of a mobile puzzle game. The sample size was eight participants (five men, two women, one non-disclosed), who enjoys playing mobile games, and were between 20-28 years old. A semi-controlled field study was performed with a between-group design consisting of experimental group and control group. Participants played freely a mobile puzzle game with a pre-existing or a developed story for a week, then returned for an evaluation interview. Their total playtime was measured with on-screen time trackers and their motivation and overall impression with subjective ratings on a five-level scale, as well as their reasonings to the ratings. The results showed no main difference between the two conditions. However, exploratory analysis found that participants who were interested in a story had lower motivation to continue playing compared to those not interested in a story, possibly due to their player type. This study makes way for future research regarding story and video games, mobile games in particular. In the long run this research could contribute to make mobile games more immersive and enjoying to play for the public.

Abstract [sv]

För bara ett årtionde sen var forskning begränsad kring nöje och spelares motivation i digitala spel. Syftet med studien var att undersöka effekten av en utvecklad berättelse i ett mobiltpusselspel. Den huvudsakliga forskningsfrågan var om en utvecklad berättelse kan påverka motivationen för att spela ett mobilt pusselspel, andra forskningsfrågan var om en utvecklad berättelse kan påverka spelarnas helhetsintryck av ett mobilt pusselspel. Stickprovet bestod av åtta deltagare (fem män, två kvinnor och en som valde att ej ange kön) som gillar att spela mobilspel och som var mellan 20-28 år gamla. En semi-kontrollerad fältstudie genomfördes med en mellangruppsdesign som bestod av experimentgrupp och kontrollgrupp. Deltagarna fick fritt spela ett förbestämt mobilt pusselspel med antingen den existerande eller den utvecklade berättelsen i en vecka, sedan komma tillbaka för en intervju med återkoppling. Deras totala speltid mättes med “on-screen”-tid, deras motivation och helhetsintryck med hjälp av subjektiva skattningar på en skala 1-5, tillsammans med deras resonemang bakom skattningarna. Resultaten visade ingen skillnad mellan de två betingelserna. Den utforskande analysen föreslår dock att deltagare som var intresserad av en berättelse hade lägre motivation att fortsätta spela jämfört med de som inte var intresserade av berättelsen, möjligen på grund av deras speltyp. Studien banar väg för framtida forskning gällande berättelser och spel, specifikt mobilspel. På lång sikt kan den här forskningen bidra till att göra mobilspel som ger mer inlevelse och är roligare att spela för allmänheten.

Place, publisher, year, edition, pages
2018. , p. 28
Keywords [en]
mobile games, mobile puzzle games, immersion, story, motivation
Keywords [sv]
mobilspel, mobila pusselspel, inlevelse, berättelse, motivation
National Category
Applied Psychology Human Computer Interaction
Identifiers
URN: urn:nbn:se:umu:diva-149354OAI: oai:DiVA.org:umu-149354DiVA, id: diva2:1222026
External cooperation
North Kingdom
Educational program
Programme in Cognitive Science
Supervisors
Examiners
Available from: 2018-06-28 Created: 2018-06-20 Last updated: 2018-06-28Bibliographically approved

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