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Skillnader och likheter i användandet av mobilapplikationen Fishbrain för operativsystemen Android och iOS
Södertörn University, School of Natural Sciences, Technology and Environmental Studies, Media Technology.
Södertörn University, School of Natural Sciences, Technology and Environmental Studies, Media Technology.
2018 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesisAlternative title
Differences and similarities in the use of the mobile application Fishbrain for the operating systems iOS and Android (English)
Abstract [sv]

Denna uppsats redogör för skillnader och likheter i beteende och användning av mobilapplikationen Fishbrain beroende på vilket operativsystem (Android eller iOS) användarna har samt vilka faktorer som kan påverka dessa användarmässiga skillnader. Undersökningen kan vara av intresse för företag som utvecklar mobilapplikationer för olika operativsystem men även ligga till grund för andra studenter som undersöker relationer mellan operativsystem och hur de används. Med hjälp av virtual behavior setting- teorin studerar vi användandet av mobilapplikationen Fishbrain och analyserar vilka skillnader och likheter vi finner för de olika operativsystemen. Vi studerar även designmönster och undersöker om Fishbrains mobilapplikation följer Google och Apples designriktlinjer. Genom två kvantitativa metoder, enkät och analys av applikationsdata, kommer vi fram till att det finns såväl skillnader som likheter i användningen av mobilapplikationen Fishbrain mellan operativsystemen Android och iOS. Undersökningen visar att det finns signifikanta skillnader i användandet av Fishbrains mobilapplikation och att detta både beror på hur användare av olika operativsystem beter sig samt designmässig skillnad i hur applikationen är utformad i enlighet med operativsystemens respektive designmönster. 

Abstract [en]

This essay describes the differences and similarities in behavior and use of the Fishbrain mobile application, depending on which operating system is used (Android or iOS). This study may be of interest to companies developing mobile applications for different operating systems, but also to other students who want to investigate the behavioral relationship between a user’s chosen operating system, and how it affects their respective behavior in-app. Using the virtual behavior setting theory, we study the usage patterns of Fishbrain-users and analyse where and how it differs, depending on operating system. We also delve into design patterns, and whether or not Fishbrain’s mobile application complies with Google and Apple's respective design guidelines. Through our two chosen quantitative methods, survey and data analysis, we find that for certain key areas, a user’s chosen operating system has a significant impact on how and why the application is used. This essay shows that there are significant differences in the use of Fisbrain’s mobile application and that this depends both on how users of different operating systems behave, as well as design differences in how the mobile application is designed according to the respective design patterns of the operating systems. 

Place, publisher, year, edition, pages
2018. , p. 54
Keywords [en]
Behavior, usability, mobile application, Android, iOS, design patterns, virtual behavior setting-theory, personality
Keywords [sv]
Beteende, användning, mobilapplikation, Android, iOS, designmönster, virtual behavior setting-teorin, personlighet
National Category
Media and Communication Technology
Identifiers
URN: urn:nbn:se:sh:diva-34428OAI: oai:DiVA.org:sh-34428DiVA, id: diva2:1178730
Subject / course
Media Technology
Uppsok
Technology
Supervisors
Examiners
Available from: 2018-01-31 Created: 2018-01-30 Last updated: 2018-01-31Bibliographically approved

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