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Tech Start-up Internationalisation: Development of an internationalisation model for born global web-based tech start-ups from European start-up hubs
KTH, School of Computer Science and Communication (CSC).
2017 (English)Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesisAlternative title
Internationalisering av tech-startups : Utveckling av en internationaliseringsmodell för “born global” webbaserade tech-startups från europeiska startup hubs (Swedish)
Abstract [en]

International entrepreneurship is a prominent phenomenon in contemporary research, because of the ease of internationalisation for companies. Start-up hubs in Europe are booming and especially web-based tech companies internationalise quickly. This new type of company, which internationalises almost immediately after foundation, is called born global.

Research showed that despite the interest in born global tech start-ups, there is no representative model visualising the process of their internationalisation. Therefore, secondary research is conducted, as well as empirical research in the form of qualitative interviews with three representative, successfully internationalised tech start-ups from Europe. These companies are the music streaming service Spotify, social marketing SaaS Facelift and business management SaaS Ivy.

The internationalisation factors resulting from this research can be divided into a preparation phase, possible strategy development and an implementation phase. Within these phases, factors are separated into company- internal and external influences. Based on these findings, a new model on the internationalisation process of web- based tech start-ups is developed. 

Abstract [sv]

Internationell entreprenörskap är ett framstående fenomen inom modern forskning eftersom det blir enklare för företag att expandera över nationsgränserna. Startup-hubbar växer fram överallt i Europa och framförallt webbaserade techbolag är snabba med sin internationaliseringsprocess. Det handlar huvudsakligen om en viss typ av företag som kallas för born global, vilket innebär att bolaget börjar sälja sina produkter eller tjänster internationellt direkt efter grundandet.

Forskning kring ämnet visar att det finns ett stort intresse för denna typ av företag men inga representativa modeller som visualiserar processen bakom deras internationalisering. Därför genomfördes sekundär forskning samt empirisk forskning i form av tre kvalitativa intervjuer med representanter från framgångsrika och internationella tech startups från Europa.

Undersökningen ledde till upptäckten av olika faktorer som påverkar internationaliseringsprocessen. Dessa faktorer kategoriseras som interna eller externa påverkningar på företaget. Internationaliseringsfaktorerna kan delas in i tre faser - förberedelse, möjlig utveckling av strategi och implementering. Baserat på dessa resultat har en modell om internationaliseringsprocessen för born global tech startups utvecklats.

Place, publisher, year, edition, pages
2017.
Keywords [en]
Start-up, internationalisation, born globals, international entrepreneurship
Keywords [sv]
Internationalisering, Internationell entreprenörskap, Born global, Tech startup
National Category
Media and Communication Technology
Identifiers
URN: urn:nbn:se:kth:diva-211699OAI: oai:DiVA.org:kth-211699DiVA, id: diva2:1130444
Supervisors
Examiners
Available from: 2017-10-30 Created: 2017-08-09 Last updated: 2018-01-13Bibliographically approved

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CiteExportLink to record
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