Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
Corporate Social Responsibility – Business strategies or social initiatives?: A qualitative study on CSR within the Indian context
Jönköping University, School of Education and Communication, HLK, Global Studies.
Jönköping University, School of Education and Communication, HLK, Global Studies.
2017 (English)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

Together with the globalized corporate world come a number of social and environmental issues, many times caused by the corporations themselves. However, it happens that corporations do not take their responsibilities in limiting their sometimes, harmful practices. Companies with a willingness to create positive change can do this, by working with corporate social responsibility (CSR). The question is however, whether companies actually are taking their responsibilities by implementing CSR work, or if they are using the concept as a business strategy for additional profit. To answer this question, one could look at the driving factors behind a company’s CSR programs as well as investigating the level of integration of the CSR programs in the company’s daily business. Companies working with CSR exist globally, however, there is one country that researchers have found to be a special case, namely, India. Therefore, this bachelor thesis examines different driving motives behind CSR in India through a literature review, as well as answers how well integrated Indian companies CSR activities are within their core businesses, by conducting a case study on an Indian company. The results of this study show that moral, strategic and legal motives can be factors in the decision to engage in CSR by Indian companies. Also, the level of integration partly depends on the previously mentioned motives. 

Place, publisher, year, edition, pages
2017. , 32 p.
Keyword [en]
India, Corporate Social Responsibility, moral- and strategic motives, CSR law
National Category
Social Sciences
Identifiers
URN: urn:nbn:se:hj:diva-35979ISRN: JU-HLK-GLS-1-20170030OAI: oai:DiVA.org:hj-35979DiVA: diva2:1107886
Subject / course
HLK, Social Studies
Supervisors
Examiners
Available from: 2017-06-15 Created: 2017-06-11 Last updated: 2017-06-15Bibliographically approved

Open Access in DiVA

fulltext(694 kB)22 downloads
File information
File name FULLTEXT01.pdfFile size 694 kBChecksum SHA-512
f34958be710485e48b53f333404d32645711e54d424357f99f3e1f33de0b6dbf4028ec78b4fcd3381526f71854d2e8ea6bb0a72a17c1af561c0e4340c1965170
Type fulltextMimetype application/pdf

By organisation
HLK, Global Studies
Social Sciences

Search outside of DiVA

GoogleGoogle Scholar
Total: 22 downloads
The number of downloads is the sum of all downloads of full texts. It may include eg previous versions that are now no longer available

Total: 54 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf