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Consuming a Machinic Servicescape
Stockholm University.
Aalto University.
Stockholm University.
Stockholm University.
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2016 (English)In: Advances in Consumer Research, Vol. 44, 304-308 p.Article in journal (Refereed) Published
Abstract [en]

Consumer encounters with servicescapes tend to emphasize the harmonic tendency of their value-creating potential. We contest this assumption from a critical non-representational perspective that foregrounds the machinic and repressive potentiality of such con- sumption contexts. We offer the airport servicescape as an illustrative example. 

Place, publisher, year, edition, pages
2016. Vol. 44, 304-308 p.
Keyword [en]
Consumption marketing airport servicescape machinic
National Category
Business Administration
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URN: urn:nbn:se:uu:diva-322762OAI: oai:DiVA.org:uu-322762DiVA: diva2:1103159
Available from: 2017-05-30 Created: 2017-05-30 Last updated: 2017-06-02Bibliographically approved

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Denny, Iain
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CiteExportLink to record
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  • apa
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