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Konsumentens uppfattning av vertikala varumärkesutvidgningar En studie om företagen H&M och Armani inom klädindustrin
Örebro University, Örebro University School of Business.
Örebro University, Örebro University School of Business.
Örebro University, Örebro University School of Business.
2017 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Place, publisher, year, edition, pages
2017. , p. 52
National Category
Business Administration
Identifiers
URN: urn:nbn:se:oru:diva-57166OAI: oai:DiVA.org:oru-57166DiVA, id: diva2:1090379
Subject / course
Företagsekonomi
Supervisors
Examiners
Available from: 2017-04-24 Created: 2017-04-24 Last updated: 2017-10-18Bibliographically approved

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fulltext(1466 kB)33 downloads
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File name FULLTEXT01.pdfFile size 1466 kBChecksum SHA-512
4f026dbaaa13883a532cc3e858f370cb5795d042f83efe8e7162f489aec0edad483a24503107b1be8566723e59fc9784bb3b546b4d1285a5351d315dfc76c860
Type fulltextMimetype application/pdf

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CiteExportLink to record
Permanent link

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Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf