Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
Kødder du med meg din drittsekk?: En diskursanalys av den svenska pressens texter om tv-serien Skam vintern 2016-2017
Umeå University, Faculty of Arts, Department of culture and media studies.
2017 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesisAlternative title
Are you kidding me asshole? : A discourse analysis of the Swedish press articles regarding the TV series Skam during the winter of 2016-2017 (English)
Abstract [en]

The purpose of the study is to examine how the image of the TV series Skam was constructed in the Swedish press during the winter of 2016-2017, with a focus on how Skam’s importance for individuals and society was expressed in the texts. To analyze how the discourse of Skam was constructed in the Swedish press, a discourse theoretical perspective based on Ernesto Laclau and Chantal Mouffe’s discourse theory was used, along with various theories of the media, the audience's production of meaning and pleasure, realism and psychology of religion. Different discursive tools from Laclau and Mouffe’s conceptual world are put into practice during the analysis part. Metaphors are also used as a method to understand and analyze the material. 

In the analysis of the media discourse of Skam, four main themes emerged in the analyzed texts; Realism, identification, moralism and Norway and the Norwegian language. The discourse of realism raised the question whether Skam is realistic or not, and whether it is possible to understand teenagers by watching the series. The discourse of identification included questions like; whether participants could identify with the characters and situations in Skam or not, often from a nostalgic point of view. The discourse of moralism focused much on the different characters in the series and how they acted, or were portrayed. Topics such as feminism and homosexuality were discussed, along with other things. The discourse of Norway and the Norwegian language was a lot about the Swedish relations with Norway and the Norwegian language spoken in Skam. The discourse was very homogenous and notably it concerned the phenomena that Swedes have begun to speak Norwegian, and Swedish people creates a closeness and understanding of Norway and the Norwegians through the tv-series. 

Skam was also constructed as something sacred that brings people together, in discussions as well as in cultural identity. A great majority of the texts discussed however adults should watch the tv-series or not. 

Place, publisher, year, edition, pages
2017. , 52 p.
Keyword [en]
Skam, discourse analysis, Laclau, Mouffe, Durkheim, Ang, realism
Keyword [sv]
Skam, diskursanalys, Laclau, Mouffe, Durkheim, Anf, realism
National Category
Media and Communications
Identifiers
URN: urn:nbn:se:umu:diva-133929OAI: oai:DiVA.org:umu-133929DiVA: diva2:1090008
Educational program
Bachelor Programme in Journalism
Supervisors
Examiners
Available from: 2017-04-24 Created: 2017-04-21 Last updated: 2017-04-24Bibliographically approved

Open Access in DiVA

Kødder du med meg din drittsekk? En diskursanalys av den svenska pressens texter om tv-serien Skam vintern 2016-2017(604 kB)160 downloads
File information
File name FULLTEXT01.pdfFile size 604 kBChecksum SHA-512
32f1bdb6fe9b4d45b3872997fc5665ff68bc4d73b51a0f89992619bd6a892c28a09648dbe7106ff9f8d7d535bc06f0bec8b6cfb1e7a73bc9ab48ac1e505ea2bb
Type fulltextMimetype application/pdf

Search in DiVA

By author/editor
Sörstam, TorÅkebo, Markus
By organisation
Department of culture and media studies
Media and Communications

Search outside of DiVA

GoogleGoogle Scholar
Total: 160 downloads
The number of downloads is the sum of all downloads of full texts. It may include eg previous versions that are now no longer available

Total: 523 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf