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A discrediting trade: A study of the relation between propaganda and soft power
Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Government.
2017 (English)Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

This paper identifies some key differences between the traditional theoretical definition of soft power, as defined by Joseph Nye and how soft power is used by the government of the Russian Federation. The study uses a framework on propaganda to complement the general soft power theory. Soft power has many aspects, and this study limits to focus solely on the role of propaganda. The application studied is the Sputnik News Agency’s cover of the Transatlantic Trade and Investment Partnership (TTIP). The findings conclude that Russian propaganda is dominated not by self-promotion, but strictly by reducing the credibility of its opponents. Propaganda can be both hard and soft in nature, depending on the objective.

Place, publisher, year, edition, pages
2017. , p. 43
National Category
Political Science (excluding Public Administration Studies and Globalisation Studies) Political Science
Identifiers
URN: urn:nbn:se:uu:diva-314692OAI: oai:DiVA.org:uu-314692DiVA, id: diva2:1071479
Subject / course
Political Science
Educational program
Bachelor Programme in Political Science
Supervisors
Available from: 2017-05-09 Created: 2017-02-05 Last updated: 2018-01-13Bibliographically approved

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fulltext(1312 kB)97 downloads
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Political Science (excluding Public Administration Studies and Globalisation Studies)Political Science

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CiteExportLink to record
Permanent link

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Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
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  • asciidoc
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