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Hur stor roll spelar CSR och CSR-kommunikation på marknaden ur ett konsumentperspektiv?: En jämförande studie om vilken betydelse företags CSR och CSR- kommunikation har för konsumenters köpattityder i livsmedelsbranschen respektive modebranschen.
Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Informatics and Media.
2016 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Place, publisher, year, edition, pages
2016.
National Category
Media and Communications
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URN: urn:nbn:se:uu:diva-314075OAI: oai:DiVA.org:uu-314075DiVA, id: diva2:1068995
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Available from: 2017-01-31 Created: 2017-01-30 Last updated: 2017-01-31Bibliographically approved

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fulltext(951 kB)83 downloads
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60f28d74f0e5d04c0d0d642060eb60637047007cedfee224e0294f3bf4c9ad2da67f9c34fa5ee98d7b71b1cc67957c06b5e467d06a97aebfc3eba71988640d34
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CiteExportLink to record
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Citation style
  • apa
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