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A model for successful presence of Iranian SMEs in international markets
2008 (English)Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
Abstract [en]

Due to the significant role of Small and Medium-sized Enterprises (SMEs) in economic and social improvement of a country, further the shortage of a fairly extensive model which holds required factors for their decision makers in order to be successful in foreign market presence, “A Model for Successful Presence of Iranian SMEs in International Markets” has been chosen as the topic for this research. Furthermore because of competition ability of Iranian food industry in international markets, this industry selected for the statistical community. Actually, within this study ESPM as the original model has been considered to be tested for Iranian SMEs which are or going to be active in the foreign markets. Totally 246 valid questionnaire were gathered and by means of “Factor Analysis” method both data and model were evaluated trough EFA and CFA. In other words, “Exploratory Factor Analysis” postpones the usual assumptions about what kind of model the data follow with the more direct approach of allowing the data itself to reveal its underlying structure and model. In addition, “Confirmatory Factor Analysis” hypothesizes the structure of the model which has been built during the exploratory phase. Finally the model fits will be testified, but the effects among the constructs will be considered for marking the difference between confirmatory factor analysis and Structural Equation Modeling (SEM). Furthermore, AMOS 16 and Statistica 7.0 were used as the softwares during this research for data analysis. According to the presumed hypotheses in this research, out of 22, the number of 17 hypotheses has been accepted and six of the total number rejected. In this research also a data analysis flowchart has been designed thorough a teamwork activity as a contribution. Finally the research limitations and some recommendations for further researches have been offered.

Place, publisher, year, edition, pages
Keyword [en]
Social Behaviour Law, SME, foreign market successful presence, food industry, performance, timing of entry, investment, competitive, positioning, sources of advantage, product-market, characteristics
Keyword [sv]
Samhälls-, beteendevetenskap, juridik
URN: urn:nbn:se:ltu:diva-57426ISRN: LTU-PB-EX--08/066--SELocal ID: e180eb1b-69eb-40ee-84dc-b155d6772fc0OAI: diva2:1030813
Subject / course
Student thesis, at least 30 credits
Educational program
Electronic Commerce, master's level
Validerat; 20101217 (root)Available from: 2016-10-04 Created: 2016-10-04Bibliographically approved

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