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SME selection of international markets and choice of foreign entry modes: a case study of AB Älvsbyhus
2005 (English)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

The purpose with this thesis has been to study SMEs’ internationalization. The process, which SMEs go through when selecting international markets, and what external and internal factors influence this selection have been studied. Furthermore, SMEs’ choice of foreign entry mode has been studied and what external and internal factors influence this choice. A case study has been conducted on AB Älvsbyhus that is the market leader in the Swedish woodhouse industry. The case study is based on the theory discussed in the thesis which then is compared with AB Älvsbyhus actions. Our findings show that AB Älvsbyhus internationalization behavior does not exactly match that in theory. During our research study we also found that there has not been laid sufficiently attention on companies which proactively initiate their international activities. Our conclusion is that each and every company must be analyzed individually on the basis of their specific prerequisites and abilities, in order to gain a better understanding of the company’s internationalization.

Place, publisher, year, edition, pages
Keyword [en]
Social Behaviour Law, SME, internationalization, market selection, entry modes
Keyword [sv]
Samhälls-, beteendevetenskap, juridik
URN: urn:nbn:se:ltu:diva-50671ISRN: LTU-SHU-EX--05/119--SELocal ID: 7e82730d-1e35-498d-a836-f9466e6e53caOAI: diva2:1024033
Subject / course
Student thesis, at least 15 credits
Educational program
International Business and Economic, bachelor's level
Validerat; 20101217 (root)Available from: 2016-10-04 Created: 2016-10-04Bibliographically approved

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