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Skapande och kommunikation av varumärkespersonlighet i svenska klädbranschen
2009 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Place, publisher, year, edition, pages
Keyword [en]
Social Behaviour Law
Keyword [sv]
Samhälls-, beteendevetenskap, juridik, branding, brand personality, communication of brand, personality, brand, personality in status brands, brand archetypes
URN: urn:nbn:se:ltu:diva-44398ISRN: LTU-CUPP--09/127--SELocal ID: 22e96e60-818d-48ec-90c5-e86d99950608OAI: diva2:1017675
Subject / course
Student thesis, at least 15 credits
Educational program
Business Administration, bachelor's level
Validerat; 20101217 (root)Available from: 2016-10-04 Created: 2016-10-04Bibliographically approved

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