Change search
ReferencesLink to record
Permanent link

Direct link
A new entrance for sustainable gender equality
Luleå University of Technology, Department of Business Administration, Technology and Social Sciences.
Triple Steelix, Borlänge.
2010 (English)Conference paper, Presentation (Refereed)
Abstract [en]

Sustainable regional and business development depends on the access to people motivated to invest their lives in the region and the enterprises. But in a time of demographical changes, urbanization and new values regarding life and work among the next generation the issue of being attractive is crucial for both a region and enterprises. This paper describes the interactive collaboration between a research project and an enterprise in a semirural area in Sweden. A collaboration aiming for a more gender mainstreamed organization in order to retain and attract the best-suited labor for tomorrow. During the long term process the enterprise became more conscious of being a gender equal employer. The interaction gave the enterprise a platform for continued development with gender equality as an important element in developing a strong employer brand.

Place, publisher, year, edition, pages
Research subject
Man Machine Relation Focusing Gender
URN: urn:nbn:se:ltu:diva-38935Local ID: d7ee34b0-0860-11e0-b767-000ea68e967bOAI: diva2:1012442
Equality, Growth and Sustainability – Do they mix? : 25/11/2010 - 26/11/2010
Godkänd; 2010; 20110818 (ysko)Available from: 2016-10-03 Created: 2016-10-03Bibliographically approved

Open Access in DiVA

fulltext(166 kB)0 downloads
File information
File name FULLTEXT01.pdfFile size 166 kBChecksum SHA-512
Type fulltextMimetype application/pdf

Other links

Search in DiVA

By author/editor
Lundkvist, Hans
By organisation
Department of Business Administration, Technology and Social Sciences

Search outside of DiVA

GoogleGoogle Scholar
The number of downloads is the sum of all downloads of full texts. It may include eg previous versions that are now no longer available

ReferencesLink to record
Permanent link

Direct link