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Masculinity and toyification of heavy machinery
Luleå University of Technology, Department of Arts, Communication and Education, Media, audio technology and experience production and theater.
2012 (English)Conference paper, Oral presentation only (Refereed)
Abstract [en]

This photographic work in progress explores the relation between masculinity, heavy machinery and the “toyification” of the last. Forestry work and the work related to wood have historically been carried out manually. A heavy and often dangerous work intimately connected with masculinity. However, today much of this work that previously was performed by hand and muscles is mechanized. By that it has not only become safer – although still rather dangerous - it has also become harder to express and display masculinity whilst carrying out the work tasks. Pushing buttons or using a control stick for maneuvering is simply not that very macho. One way of reestablishing masculinity is to take unnecessary risks like doing something very fast or to not use safety features. Another way is to “play” whilst working or in pauses.The heavy machinery such as harvesters and trucks with its different applications is therefor not just tools for work where the user can, besides work, display craftsmanship and strength. The tools and machinery are also resources that can be played with and by doing so the users are able to create fun in a risky environment the same time as they (re-)create their masculinity and identity.The aim with this work is to study how a playful relation to machinery and a re-shaping of machinery into (boys) toys can be used and interpreted in a culture, whereas the work identity to a significant extent have been deprived of its manual and muscle tradition, to express skillfulness, craftsmanship that in its turn – as it comes to forestry – is strongly related masculinity. Masculinity in this explorative study is, inspired by the work of Raewyn Connell, understood as historical and cultural constructions. The method used is close to observation studies with the difference that the results of it are not word-based. Instead a selection of approximately 15 still photographs taken at workplaces and fair trades in the northern part of Sweden is used. The images are documentary and not arranged. The ethical aspects of using pictures with people in research can in many cases be problematic, however all of the people – out of which none are mentioned by name – are aware of that they are in the pictures and that the images are to be published. The images are also selected so that they wont be perceived as offending.

Place, publisher, year, edition, pages
2012.
Keyword [en]
Other social sciences - Media and communication studies
Keyword [sv]
Photography, Gender, Masculinity, Övrig samhällsvetenskap - Medie- och kommunikationsvetenskap
National Category
Communication Studies
Research subject
Media and Communication Science.
Identifiers
URN: urn:nbn:se:ltu:diva-32278Local ID: 6b9aee03-b0a5-4cd9-a5a0-7deb0ecca7beOAI: oai:DiVA.org:ltu-32278DiVA: diva2:1005512
Conference
Viscom26 : The Visual Communication Conference 20/06/2012 - 25/06/2012
Note
Godkänd; 2012; 20120622 (pathag)Available from: 2016-09-30 Created: 2016-09-30 Last updated: 2017-11-25Bibliographically approved

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CiteExportLink to record
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Citation style
  • apa
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Output format
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