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From Clown to Hero: The construction of Volodymyr Zelensky in Swedish newspapers 2019 and 2022
Södertörn University, School of Culture and Education, Swedish Language.
2022 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

This paper explores the linguistic construction of the president of Ukraine, Volodymyr Zelenskyj, in Swedish newspapers in 2019 and 2022. Using the framework of Critical Discourse Studies along with Cognitive Linguistics the aim of the study is to gain an understanding of what constructs a heroism discourse surrounding Zelensky. Utilizing the Discourse-Historical Approach as the main method allows for a certain qualitative analysis of news texts which illuminate discursive strategies and possible conceptual metaphors. Findings suggest there has been a shift in the discourse concerning Zelensky, and that he in march 2022 is part of a heroism discourse in which he symbolizes change.

Abstract [sv]

Den här uppsatsen har som syfte att utforska hur Ukrainas president Volodymyr Zelenskyj är framställd i svensk media i 2019 och 2022. Utifrån det teoretiska ramverket bestående av kritisk diskursanalys och kognitiv lingvistik undersöks hur diskursen kring Zelenskyj sett ut och hur den har förändrats. Studien utgår från den diskurshistoriska analysen eftersom den möjliggör för kvalitativ analys av nyhetstexter genom att belysa underliggande diskursiva strategier och eventuella konceptuella metaforer. Resultaten visar att diskursen kring Zelenskyj har genomgått en skiftning och att han i mars 2022 ingår i en hjältediskurs, vari han symboliserar förändring.

Place, publisher, year, edition, pages
2022. , p. 27
Keywords [en]
heroism discourse, Discourse-Historical Approach, conceptual metaphor, Volodymyr Zelenskyj, ideology, media discourse
National Category
Communication Studies General Language Studies and Linguistics
Identifiers
URN: urn:nbn:se:sh:diva-49932OAI: oai:DiVA.org:sh-49932DiVA, id: diva2:1697474
Subject / course
Swedish
Supervisors
Examiners
Available from: 2022-09-23 Created: 2022-09-20 Last updated: 2022-09-23Bibliographically approved

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf