Digitala Vetenskapliga Arkivet

Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
Pricing Strategies for E-Sourcing SaaS
Uppsala University, Disciplinary Domain of Science and Technology, Mathematics and Computer Science, Department of Information Technology, Division of Scientific Computing.
Uppsala University, Disciplinary Domain of Science and Technology, Mathematics and Computer Science, Department of Information Technology, Division of Scientific Computing.
2017 (English)Independent thesis Advanced level (professional degree), 20 credits / 30 HE creditsStudent thesis
Abstract [en]

There has been a recent, quick growth in the market for e-sourcing and e- procurement Software-as-a-Service (SaaS). However, the software products are not yet commoditized which opens up for different ways of pricing the services.

This prompts us to ask the questions: how does technological development within an industry affect the price and what are the aspects of pricing that makes it sustainable and competitive for the future?

To find out, an extensive literature study was conducted together with interviews, both with the case company Trade Extensions, as well as SaaS consumers, other SaaS vendors and experts in the field.

SaaS consumers did regard security as important but they were confident that the tools they used were secure. We found that competitive and sustainable price models are flexible, have lock-in effects, produce predictable revenues and costs, are easy to communicate and invite to first-time usage. While trying to achieve this, a software provider also should take into account whether they are a price maker or price taker, and also allow their price model to change with customer needs and technology. Upcoming technologies that are likely to have an impact on the SaaS industry are artificial intelligence, Internet of things, cognitive and mobile analytics.

When choosing price models companies should be aware of what aspects of price that are important to their customers. They must evolve their price model with the technology and be ever vigilant to upcoming security issues and growing technological trends. There might be reasons to create more flexibility for customers by providing options for type of price model or different versions of their product. 

Place, publisher, year, edition, pages
2017. , p. 84
Series
UPTEC STS, ISSN 1650-8319 ; 17006
Keywords [en]
SaaS, Software-as-a-Service, cloud computing, business models, pricing, ERP, procurement, sourcing
Keywords [sv]
Molntjänster, affärsmodeller, prissättning, affärssystem, inköp, sourcing
National Category
Computer Sciences
Identifiers
URN: urn:nbn:se:uu:diva-317209OAI: oai:DiVA.org:uu-317209DiVA, id: diva2:1080822
External cooperation
Trade Extensions AB
Educational program
Systems in Technology and Society Programme
Presentation
2017-02-10, Å64119, Lägerhyddsvägen 1, Uppsala, 13:15 (Swedish)
Supervisors
Examiners
Available from: 2017-03-13 Created: 2017-03-11 Last updated: 2018-01-13Bibliographically approved

Open Access in DiVA

Pricing Strategies for E-Sourcing SaaS - Johanna Ingmar & Emil Svensson(1429 kB)1542 downloads
File information
File name FULLTEXT01.pdfFile size 1429 kBChecksum SHA-512
68521989bc3210fc30972e2b5a4b0c059ca17f0ca94468dc6fa68e4686b11a111f8a7b9d9987c50de11abb5efddef3bf2ac5acc87469d7c636ab7298117d227f
Type fulltextMimetype application/pdf

By organisation
Division of Scientific Computing
Computer Sciences

Search outside of DiVA

GoogleGoogle Scholar
Total: 1547 downloads
The number of downloads is the sum of all downloads of full texts. It may include eg previous versions that are now no longer available

urn-nbn

Altmetric score

urn-nbn
Total: 1857 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf