Ändra sökning
RefereraExporteraLänk till posten
Permanent länk

Direktlänk
Referera
Referensformat
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Annat format
Fler format
Språk
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Annat språk
Fler språk
Utmatningsformat
  • html
  • text
  • asciidoc
  • rtf
Fashioning Cultural Equity: A study of the materials, practices, products and consumers of fashion company Afriek
Stockholms universitet, Humanistiska fakulteten, Institutionen för mediestudier, Modevetenskap. Stockholms universitet, Humanistiska fakulteten, Centrum för modevetenskap.
2019 (Engelska)Självständigt arbete på avancerad nivå (masterexamen), 20 poäng / 30 hpStudentuppsats (Examensarbete)
Abstract [en]

In today’s globalising world, cultural differences are often exacerbated and exploited for commercial purposes. Recently, various transnational fashion companies have arisen that aim to soothe such cultural tensions, establishing cross-cultural dialogue through the production of fashion. This thesis explores how one of such companies, Afriek, may bridge cultural differences through the production of garments made of African kitenge cloth, in a crosscultural collaboration between The Netherlands and Rwanda. In this study, the company is regarded not as a homogenous, profit-directed entity, but as a complex network of mutually affective human and non-human actors. Through a material culture study of kitenge and ethnographic interviews with Afriek’s team and consumers, their encounters and interactions are located. These are analysed with Homi Bhabha’s concepts of Third Space and cultural hybridity, concepts that challenge cultural binaries. In a transnational and cross-cultural journey past Afriek’s materials, practices, products and consumers, this thesis positions Afriek as a company that productively and affirmatively engages with existing cultural diversity through fashion.

Ort, förlag, år, upplaga, sidor
2019. , s. 69
Nyckelord [en]
Fashion, cultural difference, fashion company, transnationalism, materiality, materialism, affectivity, agency, Third Space, cultural hybridity, African print cloth, kitenge, fashion production, fashion consumption
Nationell ämneskategori
Övrig annan humaniora
Identifikatorer
URN: urn:nbn:se:su:diva-170349OAI: oai:DiVA.org:su-170349DiVA, id: diva2:1331656
Tillgänglig från: 2019-06-27 Skapad: 2019-06-27 Senast uppdaterad: 2019-06-27Bibliografiskt granskad

Open Access i DiVA

fulltext(1974 kB)17 nedladdningar
Filinformation
Filnamn FULLTEXT01.pdfFilstorlek 1974 kBChecksumma SHA-512
df631d1445543df97dcf953d5bfecd5fc903fdfdfac2c981aead8911c05bae82f93862f0a15eb5174e9f06599925361d975d2f9a4db04e6f73395daa431d8c5e
Typ fulltextMimetyp application/pdf

Av organisationen
ModevetenskapCentrum för modevetenskap
Övrig annan humaniora

Sök vidare utanför DiVA

GoogleGoogle Scholar
Totalt: 17 nedladdningar
Antalet nedladdningar är summan av nedladdningar för alla fulltexter. Det kan inkludera t.ex tidigare versioner som nu inte längre är tillgängliga.

urn-nbn

Altmetricpoäng

urn-nbn
Totalt: 97 träffar
RefereraExporteraLänk till posten
Permanent länk

Direktlänk
Referera
Referensformat
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Annat format
Fler format
Språk
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Annat språk
Fler språk
Utmatningsformat
  • html
  • text
  • asciidoc
  • rtf