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Adventures and lovers: organizational heroines and heroes for a new time
Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för organisation och entreprenörskap (OE). Jagiellonian University, Poland.ORCID-id: 0000-0002-5303-5544
2017 (engelsk)Inngår i: Journal of Genius and Eminence, ISSN 2334-1130, Vol. 2, nr 2, s. 115-125Artikkel i tidsskrift (Fagfellevurdert) Published
Abstract [en]

Narratives resonating with profound layers of culture have such a strong influence because they use archetypes. Archetypes, understood in the Jungian way, as constructs in the collective unconscious, ready to hold important cultural material, can shape the plot, characters, time and place of such tales. I analyzed the empirical material collected during a longitudinal ethnographic study of Polish and UK alternative organizations, such as cooperatives, value driven businesses, anarchist collectives and others, operating in the margins of the capitalist system, looking for underpinning archetypical tales, which referred to their general principle of organizing. I have found two such overarching motifs: the Adventurer (or the classic Campbellian hero) and the Lover. The narrative thrust of the archetypical tales seems to be directed in opposite ways. The hybrid they form may have an interesting potential for radical change.

sted, utgiver, år, opplag, sider
ICSC Press , 2017. Vol. 2, nr 2, s. 115-125
Emneord [en]
Narratives, Leadership, Cooperation, Alternative organizations, Heroic tales
HSV kategori
Forskningsprogram
Ekonomi, Företagsekonomi; Ekonomi, Ledarskap, entreprenörskap och organisation
Identifikatorer
URN: urn:nbn:se:lnu:diva-72052DOI: 10.18536/jge.2017.02.2.2.12OAI: oai:DiVA.org:lnu-72052DiVA, id: diva2:1194346
Tilgjengelig fra: 2018-03-31 Laget: 2018-03-31 Sist oppdatert: 2018-04-09bibliografisk kontrollert

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